Our Mission

At Grupo Beca, our mission is to transform homes with innovative technological solutions that enhance our customers’ quality of life. We offer heating, climate control, appliance, and pet care products that combine design, functionality, and cutting-edge technology, always focusing on the needs of our users.

Our Vision

We aspire to lead the Chilean home solutions market by developing innovative, sustainable products that anticipate and meet our customers' needs, contributing to more comfortable, efficient, and connected homes.

Our History

Founded in 2011 in Santiago, Chile, Grupo Beca was created with the goal of bringing products to market that go beyond the conventional. With over a decade of experience, we have diversified our product lines to include heating, climate control, kitchen appliances, and purifiers. Today, we operate nine stores nationwide and offer an extensive technical service network, ensuring quality support for our customers.

Our Values

• Innovation: Our products feature the latest in technological advancements for home appliances, including remote control via mobile applications, aligning with the needs of a digital world.
• Quality: We use the best materials and processes to ensure our products are durable and efficient.
• Sustainability: We are committed to reducing our environmental impact through energy-efficient products and responsible resource use.
• Commitment: We strive to provide exceptional service, supporting our customers at every step of the process, from purchase to after-sales care.

Our Brands

Grupo Beca manages and distributes well-known brands in the Chilean market, such as Thörben, Havel, BioCalor, Vand, and Nagoya. Our new product lines, Electro USB and Electro Pet, embody our commitment to innovation and adaptation to modern lifestyles.

Commitment to Sustainability

We are dedicated to long-term sustainability. Every Grupo Beca product is designed to maximize resource efficiency, supporting more sustainable, eco-friendly homes.